Seller's Guide

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your real estate agent once you choose one so he or she can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. I will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once I deem the offer is acceptable, I will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, I will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. I will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your real estate agent to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

Testimonials

Kathleen O.

Kathleen O.

Sandra is amazing. She was referred to us as someone who could help us find a home outside the area we were currently living. She noted our preference and special needs. Because we were out of area she often made solo trips to ...
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Emily L.

Emily L.

Sandra is awesome! She’s responsive, knowledgable, and made the process way less stressful than I thought it was going to be. She really took the time to guide me through and made sure I was buying the house I was in love with!...
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Sandy C.

Sandy C.

I feel at ease working with Sandra from the beginning. She guided me through the entire process professionally, took the time to organize all the documents in bundles to make things easier, and made very helpful advice when it ...
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Nancy R.

Nancy R.

We are still in the process of finding our home. Sandra has bent over backward to meet and show us the homes we are interested in. She has stayed faithfully in contact with us showing us a variety of options. She is professiona...
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Buyer

Buyer

Sandra was my agent for the purchase of my home in Los Gatos. She incredibly diligent and detail oriented. She explained all of my options and helped me focus on the right property. She led me through the process of purchasing ...
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Daniel W.

Daniel W.

I feel lucky to have worked with Sandra on my single family home purchase. She is smart, insightful, and super responsive. It was a pleasure working with her as a professional and a person. I would recommend her to everyone.
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Shirin A.

Shirin A.

Sandra was absolutely one of the best agents I have ever worked with! First of all, she is just a really nice person. Second, she made us feel like she honestly cared about us. When we first met she told us that she was happy t...
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Ming C.

Ming C.

I feel at ease working with Sandra from the beginning. She guided me through the entire process with her knowledge, and she is very approachable and respectful. One thing that stands out to me is that Sandra gets to know me per...
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Anand R.

Anand R.

We recently had the pleasure of working with Sandra Darrow to buy a house. We cannot speak highly enough about the outstanding service and expertise she provided throughout the entire process. Sandra Darrow demonstrated a deep ...
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Thien P.

Thien P.

Sandra is a dedicated, motivated, attentive and responsive buyer agent. She always made time to show us houses no matter day or night, weekends or weekdays and still followed up with us promptly. We as first home buyers had all...
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Navchetan K.

Navchetan K.

We met Sandra in one of homes that was listed for sale in the Bay Area. My husband requested a private showing and we had the pleasure to meet Sandra there. And soon she was our agent for a potential purchase for which we were ...
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Katelyn C.

Katelyn C.

Sandra held my hand through the stressful process of buying my first home. She is thoughtful, kind, and was willing to go above and beyond to keep me updated and informed.
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Claudia R.

Claudia R.

Sandra is a consummate professional and an all around wonderful human being who is truly a pleasure to work with. When we weren't sure what we wanted, she took us so see dozens of properties from land to condos to single family...
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Huckleberry F.

Huckleberry F.

Sandra Darrow is patient, extremely hardworking, not pushy at all, smart, and knowledgeable. She helped me purchase my first house and she found exactly what was looking for!
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Sandra Darrow has worked in the real estate industry for many years and has amassed a renowned class of clientele and unmatched experience.

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